Immersive Experience Design

Designing immersive cultural experiences for

exhibitions | heritage organisations | visitor attractions

Publicly Funded Heritage & Arts Commissions Delivered

Arts Council Wales & Council-Backed Projects

Multi-Site Educational & Visitor Experiences

1,000+ Participants Engaged in immersive experience projects

Our Expertise

We design and deliver immersive narrative environments for exhibitions, heritage organisations and visitor attractions.

Designing immersive narrative environments for museums and cultural venues.

Immersive Exhibition & Installation Design

Creating site-specific storytelling experiences for heritage sites, town centres and visitor attractions.

Narrative Led Visitor Experience

Delivering funded engagement programmes for councils, museums and cultural organisations.

Public Sector and Heritage Engagement Experiences

Our Approach

We combine narrative creativity with structured delivery to design immersive environments that are imaginative, practical and aligned with organisational objectives.

  • Understanding context, audience and project objectives.

  • Developing the story framework that anchors the experience.

  • Translating narrative into immersive environments and visitor journeys.

  • Collaborating with specialist partners to refine and realise the design.

  • Implementing with care and measuring meaningful engagement outcomes.

Explore Our Full Approach

Case Study: Conwy County Borough Council

Client:

Conwy County Borough Council


Funding:

Heritage Lottery Fund


Scope:

Multi-site environmental school engagement programme


Reach:

450 pupils across 9 schools

Commissioned by Conwy County Borough Council and funded by the Heritage Lottery Fund, this multi-site engagement programme brought local ecological heritage to life across nine primary schools. Through narrative-led immersive learning experiences, 450 pupils explored the rare invertebrates of the Creuddyn Peninsula, fostering environmental awareness and community connection.

What People Say

  • Purple circular logo with the word 'FLAXMANS' in white uppercase letters.

    “I cannot recommend Puzzle Junction highly enough; they are very competent, dedicated and talented marketing professionals who will bring fresh ideas, creativity and deliver quality results in whatever field they works in."

    Anthony Dallison

  • Red emblem with three white symbols: a tree, an anchor, and a flower, with the words 'Ysgol GlanWydden' around the bottom.

    “Our pupils had a fantastic time in the sessions and loved learning about their local area through such a different experience!"

    Steffan Tomos

  • A shield-shaped emblem with a maroon background, featuring a white outline of a castle, waves, a circular symbol, and stylized grasses. The top banner reads 'Blessed William Davies', and the bottom banner reads 'Dy Iau Sydd Esmwyth'.

    “The experience completely captured our pupils’ imaginations. They came away from the workshop full of enthusiasm and a deeper understanding of their local landscape."

    Michelle McManus

  • A man with dark curly hair, glasses, and facial hair looking to the side in a well-lit room with a neutral background and a plant.

    “Surpassed all my expectations, brilliant acting, interesting, fun and very scary! Haven't stopped telling people about it all day at work!"

    Paul Chambers

Who We Have Worked With